Over the Reality

Open the app, point your device, and place digital content where it matters—on top of real places you care about. In minutes, you can pin notes to a storefront, drop a 3D marker at a trailhead, or attach a voice memo to a landmark. Choose an asset, set its anchor to a location or surface, define who can see it, and publish. Share a link or QR code to invite others. This is the everyday workflow in Over the Reality: fast setup, precise placement, and simple access. Use it to outline a walking route, collect feedback directly on-site, or run a quick writing sprint by scattering prompts around a room.

When you’re building something bigger—a tour, lesson, product demo, or pop-up campaign—start in the scene builder. Sketch your flow with reusable blocks: text panels, 3D models, videos, audio, forms, and buttons. Add triggers for proximity, time windows, or actions (tap, gaze, or scan). Set transitions on a timeline, then preview in the simulator before field testing. Collaborate by assigning roles: editors assemble content, reviewers comment, and publishers go live. Keep revisions with snapshots so you can roll back after a change. For teams working across cities, attach tasks to specific anchors and resolve them on location, reducing back-and-forth and guesswork.

Developers can extend projects with custom logic. Use the SDK to script behaviors, connect APIs, and react to live data. Geofence an area to unlock content at arrival, pull inventory counts to update a product card, or record form entries to your backend. Tie overlays to events (webhooks, schedules) for timed drops or rotating exhibits. Build components once and reuse them—loaders, carousels, step-by-step checklists—so nontechnical teammates can snap them into new scenes. Instrument everything: enable analytics to see dwell time, completion rates, and drop-offs. Iterate quickly with A/B variants to test copy, models, or interaction cues.

When it’s time to run, prepare the field kit. Pre-cache assets for spotty networks, set safety boundaries, and add accessibility options (larger text, audio narration, high-contrast modes). For gatherings, create an entry point for check-in, issue one-tap handoffs between scenes, and schedule content to appear only during event hours. For education and training, lock steps in order and require confirmation before advancing. For marketing, hide collectibles behind hints, then trigger a reward on completion. Afterward, export reports, archive your build, and duplicate the project to reuse the route in a new city. With Over the Reality, the loop is always the same: plan, place, test on-site, publish, measure, and refine.